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What is the Google Slap and How Do I Fix My AdWords Account?

The Google Slap is usually also referred to the Google AdWords Slap.  This is when your account goes from being able to pay 20 to 50 cents per click, to $1, $2, $5, and sometimes $10 per click.  I wrote an entire eBook on how to fix everything:  “How To Reverse The Google Slap For Free Google Traffic!”  You can download this 69 page PDF right now for free:

http://www.TheFreeTrafficFormula.com/ReverseGoogleSlap.pdf

So, the question is, how do you fix your AdWords account?  How can you get your AdWords costs back down to 20 to 50 cents per click?  Well, usually this depends on the reason why your site got slapped by Google.  In most cases, this will be because your site has little to no content on it.  For all other reasons, you’ll have to take a look at the free book.

So, assuming that your site got slapped because of little to no content, how do you fix your AdWords account?  Well, the easy thing to do (which unfortunately may sound a bit difficult) will be for you to add more quality content to your site.  The easiest way I know how to do this is to start a blog on your actual site.  You see, maybe your site is on internet marketing, and you decide to pay for AdWords for the keyword phrase:  banner advertising tips.  Maybe the product you sell teaches people the secrets to banner advertising and how to make it profitable.  Assuming this is the case, your site probably got slapped for that keyword phrase because you failed to write content on your site that let Google know that your site also talks about banner advertising.  In this scenario, what you would then do is take the time to create 5 or 10 blog posts, all talking about banner advertising.  After Google starts to spider, index and rank these blog posts, then you site will get “unslapped” for that particular keyword phrase. 

Daniel Pereira

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